Category Archives: projects

#HCHD2013 interest?

November 29, 2012 – 7:00 pm

AlixCompany didn’t make it in to SXSW Interactive. Feedback from SXSW included, “Your session was up against some other strategy related sessions that were a bit stronger and we felt this wasn’t enough to cover a workshop, yet was too broad to be a one hour session.” And, the major GoDaddy (my host) outage on […]

By Alix Morrow | Comments (0)

AlixCompany on your radar

November 7, 2012 – 7:58 am

Sent out this mailer to 986 of my closest contacts. Please click-through for a brief description of services and add your email to our mailing list, if you’d like, by clicking on the link at the bottom of the mailer.                   Mailer link:  http://e2.ma/webview/p4cwd/925c05a07c6fdb4b5db8fc9b5c3b2687

By Alix Morrow | Comments (0)

Twitter is for the latest

October 11, 2012 – 11:40 am

Interesting article on who’s tweeting and who’s on Twitter but not tweeting here. I got on Twitter (@AlixCompany) a few years ago for keeping up with the latest. I think it was spurred by a call from my sister asking if I was near a lockdown. It bothered me that I was in the city, close […]

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Join me for my BiGAUSTIN market research class on September 11th

September 5, 2012 – 12:57 pm

On Tuesday, September 11th, I will be teaching my market research class at BiGAUSTIN. I hope you’ll join me. Register here. Understanding Your Market Class Overview: Understanding the context of your business is imperative for long-term success. We will start with the definition of market research. We will continue by identifying areas of interest and defining the […]

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It’s SXSW panel picking time!

August 13, 2012 – 10:40 am

Vote for and share AlixCompany’s “Integrating Strategy” workshop here- http://shar.es/vQs9Q (login required) Workshop Description: Strategic integration is imperative for business success in today’s multi-faceted media world. The rules for successful strategic planning haven’t changed, but the landscape certainly has. In this session we’ll discuss how to center and drive digital content with strategic planning integration. We […]

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CP+B Getting It Right

August 10, 2012 – 7:31 am

We’re at the crux of digital + strategy + purposefulness. An excellent post from Fast Company’s Co.Create speaks of CP+B’s POV and I think CP+B has it right. A timely read for marketers and advertisers. http://lnkd.in/Xtyx8U “…these days people also want to know ‘why’. This has fundamentally changed branding and it’s been accelerated by a digital […]

By Alix Morrow | Comments (0)